Tricia Lowney holds a Bachelor of Arts in Interdisciplinary Liberal Arts with a minor in English from Colorado State University. She also studied Creative Writing, Literature & Language, and Linguistics at Virginia Tech, fostering a strong foundation of storytelling and critical thinking.

While taking a gap in her studies, Tricia discovered her passion for building connections during her time on ADP’s COE team, and later, on their Compliance Solutions copywriting team. There, she developed creative copy and visual marketing materials including email campaigns, paid social ads, infographics, and dimensional mailers. During her time at CSU, Tricia worked as a Creative Copywriting Intern at Wasserman in their Next Gen department, developing experiential marketing campaigns for brands like Dunkin’, Amazon Prime Student, and Pokémon TCG. She worked cross-functionally across teams to pitch brand activations and engage with next generation consumers.

At Virginia Tech, Tricia was a part of Pi Beta Phi, participating in literary initiatives both nationwide and for the local community. Outside of marketing and school, Tricia has been involved in the service industry for over a decade, focusing on interpersonal communications, training, and client relations. And, in 2015, she wrote online movie reviews and feature articles for The Film Magazine.

Client Focus: Tricia is a strong proponent of building community in small ways. She believes that genuine connection and keeping an open mind help people discover new and interesting pathways for connection. She leads with a smile and is dedicated to helping others whenever and however she can.

Current Update: It’s crunch time! With end-of-year tasks and holiday planning, Tricia has been keeping busy (and wouldn’t want it any other way)!

Her parents came to visit for Halloween (a skeleton, baseball player, and Mr. Crocker walk into a bar…). While they were on the West Coast, Tricia loved showing them the spots she had picked out in anticipation of their visit and happening upon new ones together. They also all saw Alcatraz for the first time. Now she’s counting down the days until she can return to her old haunts while visiting them on the East Coast.