COMMUNICATIONS SUPPORT SPECIALIST
Tricia Lowney holds a Bachelor of Arts in Interdisciplinary Liberal Arts with a minor in English from Colorado State University. She also studied Creative Writing, Literature & Language, and Linguistics at Virginia Tech, fostering a strong foundation of storytelling and critical thinking.
While taking a gap in her studies, Tricia discovered her passion for building connections during her time on ADP’s COE team, and later, on their Compliance Solutions copywriting team. There, she developed creative copy and visual marketing materials including email campaigns, paid social ads, infographics, and dimensional mailers. During her time at CSU, Tricia worked as a Creative Copywriting Intern at Wasserman in their Next Gen department, developing experiential marketing campaigns for brands like Dunkin’, Amazon Prime Student, and Pokémon TCG. She worked cross-functionally across teams to pitch brand activations and engage with next generation consumers.
At Virginia Tech, Tricia was a part of Pi Beta Phi, participating in literary initiatives both nationwide and for the local community. Outside of marketing and school, Tricia has been involved in the service industry for over a decade, focusing on interpersonal communications, training, and client relations. And, in 2015, she wrote online movie reviews and feature articles for The Film Magazine.
Client Focus: Tricia is a strong proponent of building community in small ways. She believes that genuine connection and keeping an open mind help people discover new and interesting pathways for connection. She leads with a smile and is dedicated to helping others whenever and however she can.
Current Update: It feels like summer has rolled around once again in one tick of the clock, and Tricia can hardly believe that she’s officially been at YeskeBuie for a year! She’s so incredibly grateful for Lauren Mireles’ constant guidance and support day-in and day-out. (Seriously, the number of IMs she answers for Tricia should be lauded in history books.) Trish is also thankful for every member of the team’s encouragement as she found her footing in her new role. Learning and growth have no finish lines, but having help along the way really makes a difference. From group lunches to would-you-rathers, getting to know everyone has been an honor. Tricia truly believes this is such a special team to be a part of. (And special shouts out to Yusuf and David Brand for exploring the meaning of life, the universe, and everything with her during that adjustment period, too.) This past year has been filled with so many amazing memories and wonderful educational opportunities!
Tricia is also stoked to welcome YeskeBuie’s newest Client Support Specialist, Austin Sanchez, along with the newest initiates in the YeskeBuie intern program, Erin and Euli!
She’s just about chomping at the bit (very excited) to get back to the East Coast in a few short weeks, first hitting up the Big Apple with the YeskeBuie Support Team before heading to the beautiful beaches of New Jersey to spend time with family and friends. And speaking of family and friends, Tricia recently hosted her parents and was surprised by her brother not once, but twice (!!!) when he made his way to SF to hang out and see her new city of residence through her eyes.